Taiwan Best Brands Invades Trinoma! Taiwan Excellence August 19 to 21, 2016!

Wide selection of high quality products from Taiwan’s best brands will greet the the Filipino Consumers and Mall-goers at the third Taiwan Excellence Experiencing Zone, happening at TriNoma mall in Quezon City on August 19 to 21. A Great Way to Celebrate Quezon City Day!

Led by the Bureau of Foreign Trade and in partnership with the Taiwanese government, the Taiwan Excellence Experiencing Zone is an interactive product showcase featuring  top brands that bear the Taiwan Excellence seal, which assures customers of the innovative products of great quality.

Over 140 products from 54 Taiwan Excellence-accredited brands will be offered at the Experiencing Zone. The product categories ranging from Information and Communications Technology, Home and Living, and Sports and Leisure are being offered. This includes STRIDA’s durable bicycles designed for convenient and reliable urban transport, SH-RD’s protein cream that avoids hair damage and promises softer and shinier hair, and FECA’s storage products that help in maximizing the home space.

Performances, fashion shows, games, and raffle draws are lined up to keep shoppers entertained. Watch out for surprise gigs from your favorite bands such as Silent Sanctuary (August 19), Callalily (August 20), and Up Dharma Down (August 21).

There will also be booth tours and brand presentations to educate consumers on how the featured products can complement their lifestyle. Selling booths from brands such as Tatung, MSI, FECA, and Asus will be available, while generous discounts from brands like Kymco, MSI, Pacific, Tatung, Tern, and Thermaltake will be offered on-ground.

Don’t miss out on the latest gadgets, home appliances, fitness gear, and many other treats from Taiwan Excellence-approved brands and head to TriNoma on August 19 to 21!

Taiwan Excellence on its Third Year Strengthening Ties and More Products for Filipinos.

According to 2015 Philippine Statistics Authority data, Taiwan is the 4th top import country (with 5.2 billion USD imports) and the 9th top export country (with 2.2 billion USD exports) in the world. With this, Taiwan Excellence campaign, which is organized by Bureau of Foreign Trade (BOFT) of Taiwan government and implemented by Taiwan External Trade Development Council (TAITRA), seeks to reinforced its ties with the country and bring brand awareness to Filipinos.

Taiwan Excellence on its 3rd year will have more exciting and more comprehensive activities in 2016 bringing in superior products and services for which TAITRA aims to let Filipino consumers experience how they can enhance their lives and create a truly “Excellent Lifestyle.”

Over the years, Taiwan Excellence activities have brought Filipinos closer to Taiwanese products. These innovative and high quality products have seen greater acceptance in the market and have become an integral part of the Filipino lifestyle – from appliances that provide convenience in managing households, Gadgets that complement work and lifestyle, and Equipment that makes life easier and healthy.

For this year, Taiwan Excellence will introduce its latest product line-up, all of which capture Taiwan brands’ features that have gained global recognition for their distinct quality and sheer excellence. Some brands include ACER, ASUS, MSI and PX for Information and Communications Technology products; Tatung, Sakura, and Caesar for Household Goods; and Johnson, Pacific and KYMCO for Sports and Leisure products.

“In the past two years, we have witnessed the very strong demand among Filipinos for high quality Taiwan-made products to meet their lifestyle needs. Through the Taiwan Excellence campaign, we hope to bring high quality products that will help Filipinos upgrade their lifestyles. We hope Filipino consumers will be empowered to make educated decisions about their purchases and experience the benefits and superior quality of our products and brands,” said Scott Yang, Deputy Executive Director of TAITRA.

(From left) Taiwan External Trade Development Council (TAITRA) Deputy Executive Director of Strategic Marketing Department Scott Yang, Taiwan Economic & Cultural Office (TECO) Ambassador of the Philippines Dr. Gary Song-Huann LIN, Manila Economic & Cultural Office (MECO) Chairman and Chief Executive Officer Amadeo Perez Jr., and celebrity guest Jasmine Curtis-Smith.

(From left) Taiwan External Trade Development Council (TAITRA) Deputy Executive Director of Strategic Marketing Department Scott Yang, Taiwan Economic & Cultural Office (TECO) Ambassador of the Philippines Dr. Gary Song-Huann LIN, Manila Economic & Cultural Office (MECO) Chairman and Chief Executive Officer Amadeo Perez Jr., and celebrity guest Jasmine Curtis-Smith.

Taiwan Excellence has already got things started during their kick-off at SM Megamall. They will be conducting road shows July 8 to 10 in SM Mall of Asia, August 19 to 21 in TriNoma, and October 21 to 23 in Market! Market! Visit www.taiwanexcellence.ph for more details.